The short answer
We're a marketing agency for home based businesses in Blackburn. One team runs your website, Google Business Profile, ads and enquiry follow up, and one account manager is your single contact. We work with Victorian clients by phone, video call and screen share. Retainers are month to month.
A suburb of big gardens and busy sole traders
Blackburn is known for its trees. The streets around Blackburn Lake Sanctuary and the station are leafy, and a lot of the blocks are generous by eastern suburbs standards. That combination suits people who work from home.
Some of them work in the garden economy the suburb creates: arborists, landscapers, gardeners, pool and irrigation specialists. Others use a spare room or a backyard studio: bookkeepers, tutors, graphic designers, counsellors, photographers, renovation and interior consultants. Many serve clients in Box Hill, Nunawading, Forest Hill and Mont Albert as much as in Blackburn itself.
They share one problem. When you're up a tree, in a session or on a site, you can't answer the phone. A missed call from a new customer usually means they ring the next business on the list. Marketing that brings in more calls doesn't help much if half of them go to voicemail.
More leads are useless if nobody catches them
Most marketing agencies stop at the enquiry. For a sole trader, that's where the real problem starts.
Missed calls need a plan.
Options range from a simple text back ("Sorry I missed you, I'll call back by 5pm") to an AI voice agent that answers, asks a few questions and books a time. The right choice depends on your work and your customers.
Forms should ask the right questions.
An arborist needs the address, the tree and a photo. A tutor needs the year level and subject. A good form saves a phone call.
Follow up should be automatic.
A lead that arrives on Tuesday while you're flat out shouldn't wait until Sunday. CRM automation can send a reply, a booking link or a reminder.
One team keeps it all connected.
When the website, ads, Google profile and CRM are run by the same people, they send leads to the same place and nothing falls between suppliers.
What sits in a Blackburn account
A website that works on a phone.
Tap to call, clear services and a form that collects what you need.
A service area Google profile.
Home address hidden, the suburbs you serve listed, and reviews coming in.
Paid search where it pays.
Narrow campaigns for the jobs you want more of.
Enquiry handling.
CRM setup, automated replies and, where it fits, voice AI call answering.
Managed Support.
Replies within 1 to 3 hours when something breaks.
How far a Blackburn home business reaches in search
A hidden address still anchors map results, so you'll show most strongly around Blackburn, Blackburn North, Blackburn South and Nunawading. To reach Box Hill or further, you'll need service pages and reviews from customers there. Some trades are crowded in the eastern suburbs. Specialist services are usually easier. We'll check your category before recommending a plan.
Nearby suburbs we work with
We also run marketing for businesses in Box Hill and Mont Albert, plus Nunawading and Forest Hill. See our service areas.
How it starts
A video call about your week
How work comes in, when you miss calls and what a good job looks like.
A plan and a monthly fee
In writing, with no lock in.
Fix the leaks first
Missed call handling, forms and your Google profile.
Then bring in more work
Search and ads, reviewed monthly with your account manager.
Why sole traders work with us
A dedicated account manager.
One person, one number, one inbox. They know your business.
A skilled development team.
We build websites, CRMs and integrations in house, including voice AI.
"You're in Brisbane, not Melbourne."
True. We don't have a Melbourne office, and we won't pretend to. We work on calls and screen shares, and someone always picks up.