Case study

Delta Fibre: a custom sales, ordering and billing platform built on telco API integrations

Delta Fibre is an Australian-owned internet provider selling home and business internet. We built the system that runs its retail side: plan details pulled live from the networks, ordering and activation through NBN, OptiComm, Gigafy and Telair, a customer dashboard, billing and onboarding, and the public website. Our team also handled security and DevOps for the launch, and now looks after Delta Fibre’s digital marketing.

The Delta Fibre website home page with the check your address form, built by AR Digital Solutions and connected to the ordering platform behind it.

The short version

Delta Fibre went live on a platform our team built from scratch: one sales and ordering system that pulls plans from, and activates services with, NBN, OptiComm, Gigafy and Telair, with billing, onboarding and a customer dashboard behind it. It was delivered within the agreed timeframes, with security and DevOps handled by the same team.

What we did for Delta Fibre

  • Custom softwareSales, ordering, billing and account management, written by our own developers.
  • Telco API integrationsLive connections to NBN, OptiComm, Gigafy and Telair for plans and activations.
  • Website designA fast public website built for Google, wired straight into the ordering system.
  • DevOps and securityHosting, deployment pipeline, monitoring and security for launch and beyond.
  • Digital marketingNow under way: SEO, online presence and brand activation.

What we delivered

An internet provider is more than a website with a price list. Behind every sale sits a chain of jobs: work out which network serves the address, show the plans that network can carry, take the order, activate the service with the wholesaler, start billing, and give the customer somewhere to manage it all afterwards. For Delta Fibre we built that whole chain as one end-to-end retail system, tied to the networks through their APIs.

Because one team designed the software, built the integrations, set up the servers and now runs the marketing, nothing gets lost between suppliers.

  • Client: Delta Fibre
  • Website: deltafibre.com.au
  • Industry: Telecommunications, internet service provider
  • Networks integrated: NBN, OptiComm, Gigafy and Telair
  • Our role: Design, development, telco API integrations, DevOps and security, then digital marketing
  • Status: Live

The challenge

Delta Fibre sells internet plans from $55 a month, with no lock-in contracts, a free home visit, a Wi-Fi check and mesh setup. To reach as many addresses as possible, it buys access from several networks. NBN covers most of Australia, but many new estates and apartment buildings are served by private fibre networks such as OptiComm, and wholesale partners such as Gigafy and Telair add further coverage and products.

Each of these providers has its own API, its own plan and speed data, its own order and activation steps, and its own status updates. Off-the-shelf ISP software often assumes one network, or treats each extra network as a costly add-on. Delta Fibre needed a platform shaped around its own offer, where the customer sees one simple checkout no matter which network sits behind their address.

On top of that, it needed to launch on a fixed timeline, with customer and payment data handled securely from day one.

What we did

Built the telco API integrations

We connected the platform to NBN, OptiComm, Gigafy and Telair. Each integration pulls plan and speed details from the provider, sends orders and account activations, and brings status updates back into the system. The differences between providers are handled inside the platform, so Delta Fibre’s staff and customers work with one set of plans and one order flow.

One catalogue for every network

Plan details from each network feed a single product catalogue. Delta Fibre sets its own retail plans, speed tiers and pricing on top of the wholesale products, and the website only offers what the network at that address can actually carry. The catalogue is built so mobile and voice plans can sit alongside internet as the range grows.

Sales and ordering backend

The ordering backend takes a sale from address check through to an active service. Staff can see every order, where it is up to with the provider, and what needs attention, without logging into four different wholesaler portals.

Customer dashboard, billing and onboarding

Customers get their own dashboard to manage their account, plan and orders, and to see bills and charges. Billing runs from the same records as the orders, so a plan change flows through to the next bill. Onboarding takes a new customer from sign-up to connection with clear steps, which suits a provider that wants people to stay because they like the service, not because of a contract.

A website built for Google

We designed and built the public website at deltafibre.com.au. It is fast, mobile first and structured for search, and its address check and plan pages draw on the same catalogue as the backend, so what a customer sees on the site matches what they can order.

AI-assisted development

We used AI-assisted development throughout the build. It helped our developers work through each provider’s API documentation, draft and test integration code, and generate test cases for unusual addresses and order states. Every change was reviewed and tested by our own team before it shipped. The result was a large, multi-provider system delivered on a timeline that would have been hard to meet otherwise.

Security and DevOps

Our team set up the hosting, the deployment pipeline and monitoring, and built security in from the start: encrypted connections, locked-down access to provider API credentials, and careful handling of customer and billing data. Releases go out through a repeatable deployment process rather than by hand.

Results

  • Status: live, with Delta Fibre selling and activating services on the platform
  • Telco API integrations: 4 providers connected (NBN, OptiComm, Gigafy and Telair) behind one checkout
  • Scope: website, sales and ordering backend, customer dashboard, billing and charges, onboarding, security and DevOps
  • Delivery: within the agreed timeframes

The platform gives Delta Fibre what most small providers struggle to get: the ability to sell across several networks with the same smooth experience, and to change its own plans and pricing without waiting on a software vendor.

The next stage has started. AR Digital Solutions now handles Delta Fibre’s digital marketing, online presence and brand activation. As that work builds, we will add dated search results to this page, the same way we report every other case study.

Building a telco or ISP platform?

If you are an internet provider, a reseller or a wholesale internet provider, the Delta Fibre build shows what we can do for you. We build custom telco software around your products, whether you sell internet, mobile or voice, including:

  • Telco API integrations with NBN and private fibre networks
  • OptiComm integration for estates and apartment buildings
  • Gigafy and Telair integrations for wholesale products
  • Sales, ordering and provisioning backends
  • Customer portals, billing and charges
  • Websites that sell, with SEO and digital marketing to bring customers in

We work with larger organisations as well as new providers, and we scope each project in writing before any code is written.

Fun fact

Australia doesn’t run on one fixed-line network. Alongside the NBN, private fibre networks such as OptiComm serve many new housing estates and apartment buildings. That’s why a provider that wants to sell everywhere needs more than one integration.

Marketing tip (lesson learned)

Before you pick wholesale partners, pull the 50 addresses your sales team gets asked about most and check which network serves each one. The answer tells you which integrations to build first, and stops you building for coverage you will never sell.

A note on results

Results vary from client to client. They depend on the package chosen and the marketing budget the client puts behind the project, so what you see here reflects that client's spend, not a fixed outcome. Talk to us about a budget that fits your goals.

Talk to us about your telco platform

FAQs

Frequently asked questions

Still wondering about something? Call 07 3067 8910 or 0425 879 379, mon to fri, 8:30am to 5:30pm.

  • NBN, OptiComm, Gigafy and Telair. Each integration pulls plan and speed details from the provider and handles orders and account activations, so Delta Fibre sells across all four networks from one system.

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