Client Overview
“Oil King Autos is an auto mechanic service provider in Australia, offering complete vehicle care. Their skilled team of mechanics is equipped with the latest tools and diagnostic technology, providing a range of services from routine maintenance to complex engine repairs. The business prides itself on delivering top-quality service to keep vehicles running smoothly.”
Challenges Faced
As a new business, Oil King Autos struggled with several challenges that limited its ability to attract customers.
- No existing website, which made it difficult for potential clients to find them online or learn about their services.
- No search engine visibility, resulting in poor online discoverability.
- Being a new business without an established reputation, making it challenging to generate leads and grow the customer base.
Solutions Provided by AR Digital Solutions
To help Oil King Autos establish a strong presence and attract more customers, AR Digital Solutions implemented a comprehensive strategy.
Website Development
Created a professional, user-friendly website that highlighted the services offered, customer testimonials, and key features like online booking and service descriptions.
Local SEO
Optimized the website for local search to improve rankings for relevant keywords such as "auto repair near me" and "vehicle maintenance in Australia," targeting potential customers in the area.
Meta Ads and Google Ads
Launched targeted ad campaigns on social media and search engines to drive traffic to the new website and generate leads from users actively searching for auto repair services.
Results Achieved
The combined efforts led to significant improvements for Oil King Autos.
- Enhanced Online Presence: The new website quickly became a valuable asset, generating a 65% increase in online inquiries within the first three months.
- Improved Local Search Rankings: Local SEO efforts resulted in a 50% increase in organic traffic from local searches, boosting visibility within the communitys.
- Higher Lead Volume: The Meta and Google Ads campaigns delivered a 40% increase in leads, translating to more booked appointments and walk-in customers.
